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There are many excellent eCommerce platforms that allow you to create eStores. Therein, Shopify and WooCommerce are two of the most popular and easy-to-use eCommerce platforms available on the market.

And Shopify – A platform with a variety of features that enable you to build and operate online stores and sell products.WooCommerce is a powerful eCommerce toolkit developed to transform any WordPress website into a beautiful online store.

So today we will give you a look at the general rating of WooCommerce and Shopify to know which one is the best and suitable for your needs.

1. Ease of Creating /managing the eStore

With WooCommerce or Shopify, you can easy to build eCommerce website without technical abilities.

Shopify is an online tool / service. It’s so easy to use, you just sign up for an account at Shopify.com. Then you just go through a quick setup, your e-commerce store is running. Overall, the whole process is very simple, you don’t need any design or site-building skills. If you get trouble with the platform, you will get support.

WooCommerce being a mega plugin for the WordPress CMS – a stand-alone software that you need to install yourself. From buying a domain and web hosting account, to choose theme ( design) for your web, plugins, and go through the configuration process of your eStore (the store details, payment gateway integrations, products, and many more). And with WordPress, there’s no support.

Winner: Shopify.

2. Features

Both WooCommerce and Shopify allows further extension of the basic functionality.

WooCommerce: through Plugins.

Shopify: through Apps.

Let’s see their features:

WooCommerce Features: 

  • Improved experience for store owners
  • WordPress Content Integration
  • Pre-installed payment gateways
  • Total control of the checkout process
  • Set Default Currency
  • Geo-location Support
  • Automatic Taxes
  • Cart Behavior
  • Reduce Page Loading
  • Add/Manage Products
  • Product Types
  • Product Variables
  • Inventory Management
  • SHipping Calculations
  • Cart Calculator
  • Flexible Shipping Destinations
  • Shipping Prices
  • Restrict Sales
  • Multiple Shipping Methods
  • Custom Tax Calculations
  • Geo-location enabled taxes
  • Select Customer Address
  • Tax rate definition
  • Search Enginer Optimizatiom
  • Simplified Coupon System
  • Discount Coupons and codes
  • Product Reviews
  • Owner Verification
  • Reporting
  • Dashboard
  • Analyze Products and Orders
  • CRM/Store Management
  • Support/Hosting

Shopify Features:

  • All key and advanced shopping cart features
  • Web-based website builder
  • 100+ professional themes
  • Full blogging platform
  • Mobile commerce ready
  • Brand and customizing of your online store
  • Your own domain name
  • Free SSL certificate
  • Automatic carrier shipping rates
  • Accept credit cards with Shopify
  • 70 payment gateways
  • Flexible shipping rates
  • Automatic taxes
  • Multiple languages
  • Customer profiles, accounts & groups
  • Order fulfillment
  • Email templates
  • Dropshipping
  • Refunds
  • Marketing & SEO
  • Web hosting
  • Analytics
  • Shopify Mobile
  • 24/7 support

Both WooCommerce and Shopify are splendid by the features they offer.

3. SEO Compliance

SEO factors like defining title tags, alt tags, meta tags and descriptions is made possible by both WooCommerce vs Shopify.

In addition, speed of the store is one of the most important factor for search. It depends primarily on the performance of the web host. Shopify has dedicated servers catering only to Shopify eStores.

With WooCommerce, you can choose a variety of hosts all of which can be either fast of slow.
Both WooCommerce and Shopify allow optimized images to speed up archiving.

SSL is also great for SEO. Shopify provides SSL certification for all its stores in all plans. With WooCommerce, in order to get SSL certification, you have to pay extra cash with your server.

You can get upto date SEO option on both WooCommerce vs Shopify, however, with WooCommerce, you need to hire SEO expert for your site, because it requires many plugins & configuration.

Winner: Shopify Wins the SEO Battle.

4. Support

Both WooCommerce vs Shopify have great communities that actively participate in the respective forums.

With Shopify, its support is not confined to teaching how to use the platform and addressing customer tickets. Shopify takes support to the next level with its eCommerce university where you can learn a lot from eCommerce specialists.

WooCommerce is also not bad, but no support can beat that of Shopify.

Winner: Shopify.

5. Pricing

Shopify pricing is very clear and straightforward. WooCommerce pricing isn’t.

WooCommerce is a free plugin, but you have to pay for the additional costs that go along with making an online store such as hosting, the cost of a theme, a domain name, any additional extensions and an SSL certificate.

With Shopify, stating an eStore seems quite costly. Shopify is all about delivering you a single, out-of-the-box solution with just a few pricing packages. After registering, you can use your eStore right away because it included everything you need.

Shopify Store Pricing:

You have to choose one of three plans as above: Basic Shopify ($29/month.), Shopify ($79/month.) and Advanced Shopify ($299/month.). In addition, you may pay more cash if you want more features.

Winner: WooCommerce ( it depends on host andplugins that you choose).

6. Themes

Shopify has its own theme store with so many themes. There are both premium and free themes.

WooCommerce have no its own theme store, however, you can use third-party services to source them. There is no design limitation in WooCommerce platform. For example, on Wooskins, you can find many free WooCommerce themes with FREE downloads and uses, or save development time with PRO versions, there are two optional plans: Pro Standard ($29) and Pro Unlimited ($39).

Winner: WooCommerce.

7. Payment options

When you set up a Shopify store, you will accept Paypal Express Checkout. Credit card processing is best done through Shopify Payments as you will face extra fees from Shopify if you are using an external payment processor. However, it’s only available in the US, UK, Canada and Australia. If your business is elsewhere, you will have to rely on “payment gateway”, or a third-party service.

Similarly, WooCommerce offers different “payment gateway” extensions. Adding Paypal and support for credit cards via Stripe is free. Other options such as Authorize.Net, Amazon Payments or Braintreeand and numerous other payment options, most of which come at a price.

Winner: Both

8. Shipping Cost Settings and Carrier integration

Both Shopify and WooCommerce allow you to add a shipping price.

If you want to get a bit more technical, you can also enable real-time shipping cost estimates.

With WooCommerce, you have to pay for plugin, it’s quite expensive. With Shoify, you can only enable it if you have an Advanced Shopify plan or higher.


Both WooCommerce and Shopify are good to build an eStore. If you want to get the technical aspects and have a great support and you accept to pay extra cash for that, then you should choose Shopify. And if you want to save some cash and you can manage a WordPress site with the WooCommerce plugin installed, then you can choose WooCommerce. Hope this article is useful to you! Don’t forget to visit our Free Woocommerce themes today!

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